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Alon Shabo


" I'm always envious of creators whose pieces remain intact, without spoiling so quickly, so there is a ‘justification’ for the large investment in one item. The experience of a cake that lasts for more than one day can only exist with the help photography, which is why documentation is such an important component of my work "



Alon Shabo


About Alon

Alon Shabo, 30 years old. Confectioner from Tel Aviv.

He draws his inspiration not only from food but also from fashion, architecture, photography and, like many others, Instagram.



Where do you work from?

From my studio in the dirtiest and most creative parts of Tel Aviv, in Florentine.

Not everything here is beautiful, but here, everything happens.



Your favorite part of the day?

From my studio in the dirtiest and most creative parts of Tel Aviv, in Florentine.

Not everything here is beautiful, but here, everything happens.





A task that you would be glad not to do?

From my studio in the dirtiest and most creative parts of Tel Aviv, in Florentine.

Not everything here is beautiful, but here, everything happens.



A defining moment, or a turning point in your career that you particularly remember?

The moment I decided to leave my studies at the Faculty of Dentistry at Tel Aviv University. At the time I was not only a confectioner, I was also studying to be a dentist. It might seem strange, but there is a lot in common between these two fields. The precision, the meticulousness, the aesthetics and the craftsmanship. I chose to focus on the field that I thought could make more people happy, as well as myself.



" As a typical Generation-Y, I am interested and involved in many fields simultaneously, including physical & online teaching, and soon in face-to-face sales of my products. In the future, I dream of establishing a school. But as time passes and my various achievements grow and expand, the Gen-Y in me relaxes and evolves into a search for a more stable, permanent place. Like the good old cliché, what do we all desire at the end of the day? Balance and stability. "

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